80/20 Strategies for Web Marketing, Business Systems, & Personal Productivity
SEO, PPC, SERP, CPA, blah, blah, blah. Anytime I talk about my work with someone outside the web marketing world, I get that classic “deer in the headlights” stare. I always try to dress it up in general terms by saying things like “I do web marketing” or “I help people get better results from their business website” and so forth. But people always seem to push a bit further. The second I start spouting off terms like SEO or Search Engine Marketing, the eyes start to glaze over. Search Engine Optimization strategies are especially difficult to explain, let alone
Search Engine Optimization, if done right, is no easy task. Like any other online marketing strategy, lots of time and subtle decision-making is involved in a high quality SEO Campaign. Still, for virtually any small business today, some form of online marketing is necessary – even vital to success. Search Marketing to obtain organic rankings is one of the best investments a small business operation can make. In this post, I want to offer some quick-and-easy Internet Business Strategy ideas for those interested in a do-it-yourself solution. Keep in mind that I still believe the absolute best solution for a
